Â鶹ֱ²¥’s Office of Marketing and Communications and The Ferguson Agency have achieved noteworthy success, securing two silver awards in the competitive 12th annual EDM Awards (Education Digital Marketing Awards). The awards, revealed in November 2024, recognized excellent vision in video production for Â鶹ֱ²¥’s Wood College of Osteopathic Medicine’s Pre-Med commercial in the Digital Video Ad category and the E. S. Witchger School of Engineering’s admissions video in the Digital Special Video: Under 2 minutes category.
Brad Wucher, Â鶹ֱ²¥’s Vice President of Marketing and Communications expressed his excitement about the recent recognition, stating, "Winning two silver awards at the EDM Awards is a testament to our team's hard work and creativity. It reflects our commitment to excellence in communicating the value of education at Â鶹ֱ²¥ and reinforces our mission to engage and inspire our community through innovative digital strategies."
The Ferguson Agency of Fort Wayne, Indiana were partners in creating both videos and have been production partners of Â鶹ֱ²¥ since 2016.
“We’ve loved working with Â鶹ֱ²¥ over the past several years and these two projects, in particular, were incredibly rewarding experiences,” said Jason Cooper of Ferguson. “We deeply value the trust the Â鶹ֱ²¥ team has placed in us to bring their visions to life.”
With more than one thousand entries received, the competition, judged by a panel of industry experts from across the nation, evaluates entries based on creativity, marketing execution, message impact, digital impact, electronic communications, mobile media, and innovative content.
Â鶹ֱ²¥’s Office of Marketing and Communications and Ferguson demonstrated distinction in these areas earning recognition alongside the best in the country including universities such as Syracuse University, NYU (New York University), and Michigan State University.
The silver awards not only celebrate the department’s commitment to producing high-quality video assets but also provide valuable insights for benchmarking their work against industry leaders. The recognition highlights Â鶹ֱ²¥'s innovative storytelling and commitment to dynamic video campaigns.
about the 12th Annual EDM Awards winners.